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Labrada Logo
Carb Watchers™ Lean Body Ready-To-Drink Shakes

Carb Watchers™ Lean Body Ready-To-Drink Shakes

Labrada Nutrition, "The most trusted name in sports nutrition", has expanded its award-winning product line into a brand new category - Ready-to-Drink Shakes. Initial flavors are Dutch Chocolate Ice Cream and Soft Vanilla Ice Cream.

The Lean Body RTD offers customers an extraordinary convenience in the way of meal replacements. There is no mixing or blending the product, which is typical of meal replacement packets. Customers can now enjoy the product literally by just tearing the tab open and drinking!

With 30 grams of protein and only 3 grams of sugar, the Lean Body Ready-to-Drink Shake preserves the integrity of Labrada standards in high-quality nutritious products, without containing a lot of sugar or fat.

"The new RTD will make customers feel like they just had a thick, delicious milk shake, not a healthy sports supplement. Its consistency is that of a melted ice cream," says President and CEO Lee Labrada. "The nutrition breakdown in combination with its superior taste and protein content make the RTD the ideal product for elite athletes or beginners. This product above all others has true mass appeal because of its convenience."

One of the advantages of Labrada's new RTD is in the functional aspects of its packaging. Labrada's new Carb Watchers™ Lean Body RTD incorporates TetraPak aseptic packaging, which preserves the integrity of the proteins and delicate nutrients.

The aseptic packaging process minimizes exposure of the product ingredients to heat, which helps to keep the protein intact and highly useable by the body. Other forms of RTD packaging, such as retort packaging (cans), are not as functional because many of the valuable nutrients are denatured when they are exposed to heat for prolonged periods of time. Aseptic packaging keeps the proteins and other nutrients intact, so the customer receives the full value of the product!

"Customers really get what they pay for with this product," says Labrada. "Not only do they get 30 grams of high-quality useable protein and low sugar, but they also get a great-tasting product that maintains its nutritional integrity. In essence, it's like a liquid protein bar in a RTD container."


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