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2 of 2 people found the following review helpfulSeptember 30, 2015Reviewer: Victoria in Texas* All I can say is, YUM. I use this to make shortbread-type cookies & pie crusts, pudding, frosting, and pretty much any sweet-tooth munchies I can think of. As soon as you open the bag, you smell a sweet creamy smell that reminds me a little of fresh-baked donuts, and it only gets better from there. The sky is the limit - I never want to be out of Whip it Up in my pantry.